Q.W.10

1. Using UPHERE as an example, describe an aspect of your work or something
you have worked on, where you have found a symbiotic relationship that is both
complexity and simplicity

In a design perspective, using any software(e.g. Photoshop, Maya, FinalcutPro) to produce art can be both simple and complex. Simple because you can easily use the tools in your creative process and create something awesome, but very complex because you need to KNOW how to use the software tools. Also, there is a very deep and complex process occurring in the computer so that the tool can work properly.

2. Provide a conceptual example of a situation that has arisen during this project
where you have had a return on failure?

Especialy the fact that there is too much stuff to do and no time to do everything, but also
this blog. In my opinion there is no need to make a blog or diary, so it fails.

3. Homework: How are you using the laws in relation to your contribution to The
UPHERE exhibition? Provide a short explanation and example for TWO of the
laws so far. Use your work towards and your examples.

Using the laws to answer the questions in the blog.

Q. W. 9

1. Provide an example of a situation where you have to have trust – in the same
vein as the author in his swimming lesson example. What made you trust in this
situation and how did you feel?

Everytime I eat in a restaurant! What says they didn't put something poisonous or something I'm alergic to in the food? I'll have to trust the cook and eat it nevertheless.


2. Where in our exhibition do we need to instill trust? Give examples. How are we
going to achieve this?

Professionalism, provide new, but at the same time strong ideas.

3. What strategies are used to instill trust? Examples? Where do we need to employ
this in uphere? How are we going to do this?

Create quality content, specifically written for your target audience.

4. If you could “undo” any aspect of the preparation for the exhibition to-date, what
would you “undo”? With this in mind, what would would you change now in your
preparation strategy to overcome having to “undo” anything?

Nothing... I wouldn't change anything at all.
5. Homework: How are you using the laws in relation to your contribution to The
uphere exhibition? Provide a short explanation and example for each of the laws
so far. Use your work towards and your examples.

I try to make everything as SIMPLE as possible.

Q.W.8

1.  When Maeda uses the “Feel, and feel for” principle, he is drawing on peoples
connection to a very personal experience: feelings. List 3 ways that would make
use of this principle to visitors of your exhibition.
Being polite, welcoming and using etiquette.

2. What is animism? Why do you think the “Tamagocchi” craze of the ‘90s became
such a craze? How can you apply this to your exhibition?
Because it was an electronic device that had similar needs to a real pet. In the exhibition, some kind of 'needy art' can be created, like something that evokes the 'puppy eyes' image into someone's head.

3. Name 2 products that you have purchased that gave you that feeling of “Aichaku”.
What feelings did those products evoke? Was it the feeling that sold the product
to you?

My first Game Boy Color and the first shoes I bought with my own money. With the Game Boy, I could have fun anywhere I was and it was a expensive electronic device for that time, so I loved and cared a lot for it. With the shoes... I don't know, I just loved it... and I had use my own's work money to buy it!





Game Boy Color, exactly the same model as the one I had.


4. How do the references to emotion relate to the simplicity/complexity relationship
discussed in Law 5 - Differences

Something too simple can give the impression of it being fragile or of inferior quality to some people, while it can be seen as sleek and modern. Just add the factor of emotion and this can be evoked.